Not Your Average Business Profile Video

Engaging Profile Documentary for Luxury Builder Arnold Wesley
By Pasquale Iannino / Rockit Projects Inc.

Rockit Projects Inc. recently completed a project for high-end real estate developer Arnold Wesley, with the main goal of producing a different style of promotional video. Rockit’s objectives were to capture the company in a more natural setting whether with on-site interviews or following the clients around, taking a more docu-style approach.
 “What was nice about this project is the fact that the client gave us more flexibility to be creative!” Director and Cinematographer Pasquale Iannino said. “With the ability to flex our creative muscle, we were able to add in elements such as aerial photography and video, that gave the final product a huge edge over anything else out there!” By bringing in the Rockit Projects creative team, they were able to visualize how the story would play out, as client collaboration kept the specifics in check.
Brian W. Welch

Brian Welch / Chief Operating Officer Arnold Wesley

Spiro Georgelos

Spiro Georgelos / Sales & Acquisitions Director Arnold Wesley Development

With multiple projects taking place simultaneously, Arnold Wesley felt the need to produce an over all “About Us” video that visually engages the audience with footage from each development and interviews that can only be given by their passionate clients. Looking ahead, Rockit Projects plans to produce separate project profile videos where the key elements that make each Arnold Wesley development unique are portrayed through video production. “We look to continue our relationship with Arnold Wesley as we do with all of our clients. They are a growing powerhouse in the Chicagoland area that understands the need to be unique, not only in their construction methods but also in their marketing techniques” says Iannino.
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Arnold Wesley Development

Arnold Wesley Development

 

Engaging Profile Documentary for Luxury Builder Arnold Wesley

By Pasquale Iannino / Rockit Projects Inc.